Guy King
By: Guy King – Bayshore Solutions’ Project Management Team
I just had my Acura serviced at the 25,000 mile marker, as a part of the quality assurance (QA) process this automobile company puts in place to stand behind its products and deliver on its promise of excellence for customers. It occurs to me that all companies who incorporate effective quality assurance will follow the same method: Understanding their customer’s expectations, matching their product or service scope and specifications to this level, and then delivering to them.
Implementing a process that assures the end product meets and exceeds the quality standards that your customer’s want keeps them coming back and ensures a long-term relationship, no matter what the industry.
In my experience as an Intern at Bayshore Solutions, I recognize the very same processes and principles of quality assurance in the design, development and marketing of our customers’ websites. Here, QA means your website has been reviewed – from code lines to color gradients – with thorough testing of the content management system (CMS), cross-browser compatibility, aesthetic look, functionality, search marketing readiness, and aptness to achieve your expectations of converting website visitors into customers. We first make sure that we understand you what you expect, then we use our QA processes to make sure that we are delivering to those expectations, while ensuring the best possible user experience of the website.
I’ve been involved in detail with tasks that put this QA stamp of approval on our web projects. So I suppose I have developed a higher appreciation of QA in the products I buy (like my car), as well as some pride that I am helping to deliver that trust in excellence to our customers.
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Guy King is on the Project Management Team at Bayshore Solutions—a Tampa Web Design, Web Development, and Internet Marketing Company.